Everyday activism – does pester power work? #MyCenterParcsFeedback

Magnificent giant redwoods at Center Parcs, Longleat

Pester power is a thing, right? Children are manipulated by the media and advertising into wanting something, then pressurise their parents endlessly to get it, and they eventually give in. I seem to remember this being the reason you often can’t buy chocolate at supermarket tills anymore. I can’t imagine many toddlers tantrumming over batteries and ibuprofen these days.

The last episode of the BBC documentary War on Plastic invited viewers to “pester” retailers by returning unwanted plastic packaging to the supermarkets, and post on social media with the #OurPlasticFeedback tag. I’ve seen a lot of this shared on Twitter in the last week, with mainly the same generic responses from the supermarkets about what they’re doing to reduce plastic waste. Most worryingly is all the promises to make more of it recyclable – when we know that the UK recycling system is overwhelmed and dysfunctional, with large amounts of waste being sent to landfill anyway due to contamination or inappropriate items being put in the recycling, or sent overseas with no audit trail of whether it is actually recycled, burnt or put in landfill.

There’s a real feeling for me that none of the actions needed are happening fast enough, and we as consumers can’t do much about it – the sheer scale of the problem requires corporations to make the high-impact changes.

But a bit of pestering feels quite good, so I think we should keep at it, and highlight things as we come across them to put pressure on companies to get better at this stuff and be accountable for their environmental impact.

So anyway, we went to Center Parcs at Longleat last week with the small one and some members of the grandparental team. It was brilliant, we all had an amazing time – lovely site with some awesome trees, a lot of “splish splash” and we even managed a couple of date nights, with free babysitting. Thanks Grandad and Granny!

But this upset me a lot, especially as you all know I am obsessed with dishwashing.

One disposable washing up sponge per lodge for each stay x approx 800 lodges x 6 Center Parcs villages in the UK (not even thinking about the villages in Europe) x 97% occupancy over 52 weeks = something like 242,112 sponges used per year, ending up in landfill or incinerated. Not to mention the horrible thought that each dishcloth (made of grim microfibre polyester stuff) and tea towel might also be thrown away after each stay. So I’ve written to them and tweeted them to see if they have any plans to switch to reusable options. (Also heaped a ton of praise on the staff members we encountered, all of whom, without exception, were excellent).

I’ve also been hassling Greenwich Council about a local air pollution issue and their lack of action to address it, in writing and copied to my local MP and councillors. What has particularly irritated me is the Council’s declaration of a climate emergency and requests on Twitter for people to pledge to have a bonfire free summer for Clean Air Day, while ignoring local issues which flout air quality laws.

#greenwashing

Essentially, this whole climate situation is making me feel quite anxious and a bit angry that it’s so hard to make the right choices in the face of companies who won’t make changes quickly enough, for fear of impacting their bottom line. And it’s made me feel a bit better and a bit more in control to start complaining about stuff. I highly recommend it. I’m not convinced it will make any difference, but it’s got to be worth a try, right?

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3 Comments

  1. Love this! I am in the same predicament as you talked about; trying to make the best decision from bad options (food packaging). i love the way you calculated the amount of sponges per lodge etc; that is something I would do haha. Even if they didn’t go for reusable and went down the natural fibers route, it’d be much, much better. Good luck and I hope the right people listen to you 🙂

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